by Olesia | Nov 13, 2017 | Online Marketing
In this day and age, the Internet has become such a huge part of people’s lives that one’s online presence becomes extremely important. This applies to individuals and businesses alike. When employers try to assess a potential hire, they look for the person on the...
by Olesia | Jul 20, 2017 | Online Marketing
As marketers, we spend days—nay weeks—trying to come up with some new and clever way to market our products. We spend just as much time bringing our visions to life through content and other resources and will one goal in mind: to keep our businesses trekking along....
by Mary | May 11, 2017 | Online Marketing
So you’ve tweaked every word in your ads, split tested possible placement options, tapped into influencers and even invested serious cash into competitive keywords. You’ve taken the time to integrate analytics to make it easy to track the progress of your efforts....
by Mary | Apr 27, 2017 | Online Marketing
Analytics show that the “About Us” page on a business website is one of the most often viewed. Yet is also one of the most often neglected. Many brands have no problem selling a product, service or experience, but when it comes to selling their brand, things get...
by Mary | Apr 13, 2017 | Online Marketing
The influence of marketing on customer perception Most successful products and services live multiple lives. One starts in the creation hubs of your business—your office, assembly room or studio. This is where you take raw ideas and mold them into a tangible item. You...
by Mary | Apr 6, 2017 | Online Marketing
Social media has changed the way marketing will be looked at forever. It has brought about new ways to reach your target audience, how to hone in your target audience, and broadened how many you can reach. Now instead of just the community around your business, you...
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