Hiring Professional Video Creators

Hiring Professional Video Creators

When it comes to making a mark with your business, you must know the newest, hottest areas of the Internet. One of those is the short videos you see on Vimeo or Youtube. Placing videos on these sites can help boost your business and get the word out about your company. How do you go about creating these videos with the quality you want? Hire a professional video crew! But… How Do You Go about Knowing What Type of Crew to Hire? That’s where this guide comes in. Take a few minutes to learn the different types of video professionals out there and see which works for your company. “Indie” Film Creators This video professional is great for those who have a vision in mind of what they want their video to look like. If you’re sure you have a clear goal, these are the crew to go with. They basically will shoot your film and edit it for you with your goal in mind. They can range in price from around $1000 upwards of $10,000 depending on the video produced. They are a great cost-effective way to go about getting your video produced. A Small to Middle Size Video Agency These are great when you need more of a creative beginning to your video. These companies cover it all from writing, creating, shooting to editing the final product. They do come with a heftier price-tag starting at around $10,000 and up for your video construction. Large Agency When you need everything from marketing the video to creating and shooting it, it is the large agency you want. They...
How To Write A Script For Your Web Video

How To Write A Script For Your Web Video

Using a video is the fastest and most convincing way to tell the story about the business. This is the reason why developing great videos for a business is vital in any marketing effort. While business marketers play various roles, videography is one that is most dreaded especially for those who are new to it.  As a newbie, you may overlook the planning phase in a rush to shoot. But the foundation of a successful video is a killer script. But just how do you write an effective video script that will create the best possible video?  Worry no more as we are about to iron out everything here. The 3 Keys to Writing a Solid Video Script Start the concept with a brief Creating a brief will allow you and your team to develop and document answers for important questions to ensure that all those involved in creation of the video are reading the same script. It is a summary of the project goals and plan in the form of a questionnaire. The importance of starting with the brief is to ensure that the whole team makes progress at the same pace and in agreement because all were involved in developing the goals and plan. In the brief, the focus should be the goals, topic, and takeaways. There is no need to make the brief fancy, or to follow a specific formula. Instead, the questionnaire should include these key questions in order to craft an effective video script. What is the goal of this video? Who is the target market for this video? What is the specific video...